Tales of the Vine: The Evil and Disloyal Plant Gamay

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The Story of Beaujolais…

Philip the Bold, Duke of Burgundy, was one of the most powerful men in France from 1388 until his death in 1404. Philip managed to keep Burgundy independent from France and doubled the size of his dukedom by marrying the Margaret III, Countess of Flanders. Philip was an excellent capitalist and under his rule the wines of Burgundy became quite fashionable and expensive. Philip the Bold is said to have selected the clone of Pinot Noir that became the mainstay of Burgundy’s red wines and is credited with having chosen the name “pineau noir”, meaning “black pine cone”, due to the shape and size of the grape clusters.

Philip the Not-so-Bold (anonymous 16th century painter)
Currently displayed at Versailles

Philip felt the presence of Gamay in the vineyards of Burgundy would harm the reputation of the fine wines he had worked so hard to promote, so he banished the grape from his kingdom. He declared Gamay “foul” and “harmful”, and in a royal decree denounced the “tres mauvais et tres desloyaus plant nomme gamay”, translated as, “the very evil and very disloyal plant called gamay”. Philip thus forbade the cultivation of Gamay in Burgundy and banished it from the Kingdom.